So how do I get to know how to?
Don't be alarmed, Google in it's wisdom, have added two new sites to help you with the task. You can visit the Submit Your Content site of course to submit your stuff and the new Content Central blog and the first post!
Both these resources from Google will aid you getting on the Google Bus via Google Web Search, Maps, Product Search, Book Search, YouTube, iGoogle and more. Once you are in, you can learn about SEO and get a window seat and be more visible.
info via Official Google Blog